Hotel bookings up for important holiday stretch but down for Q4.
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Visit Orlando
Family vacation in Orlando


Forecasting Demand as We Close Out 2018

Even though we're in the early days of fall, it's never too early to look at anticipated demand for one of the busiest times of year: the week between Christmas and New Year's Day. 

The good news is that, from Dec 26 to Jan. 1, hotel bookings are roughly 10 percent ahead of this time last year. On the flip side, we are monitoring some indications that performance may begin to slow a bit before we reach the final week of 2018. 

For the fourth quarter, Visit Orlando’s research team projects slight year-over-year declines in hotel demand (-1.4%) and international airline bookings (-2%). However, balanced with our destination’s extremely strong first three quarters, we anticipate that, overall, 2018 will still go down as another record year.
George Aguel George Aguel
President & CEO


Americans Increasingly Turning to Shared Services

The latest Country Financial Security Index reveals that 54 percent of Americans often use some type of streaming, ride-hailing, home sharing or maintenance service. Of this group, more than half (59 percent) are using these services at least once a week and one quarter (25 percent) are using them every day. The majority (72 percent) are spending less than $50 a month on things like Uber rides, Netflix and Airbnb. Read More


Top 500 People in Events


Aguel Earns Recognition
From BizBash Magazine

Congratulations to Visit Orlando President & CEO George Aguel for being named among the "Top 500 People in Events" by BizBash magazine. "Representing corporate events, associations, trade shows, social events, and more, these people represent the best of the meeting and event industry across North America,” according to BizBash.
Mills Giuliani Leonard


Visit Orlando Board Members Helping New Mayor’s Transition

Visit Orlando board members Harold Mills, vice chairman of Zero Chaos, Tim Giuliani, president of Orlando Economic Partnership, and Jay Leonard, general manager of Wyndham Lake Buena Vista Resort, will serve as advisers to Orange County Mayor-Elect Jerry Demings during his transition into office. The 37-member transition team consists of leaders in government, business, education and nonprofits.
Union Jack


UK’s Top Travel Pros
Visit VIP Super Fam

Visit Orlando, along with its partners, welcomed 50 of the UK's top-selling travel professionals to the 2018 Visit Orlando VIP Super Fam Sept. 24-Oct. 1. The group connected with 14 member companies at the Visit Orlando Marketplace, learning about the destination's hotels, attractions and shopping. The delegates returned to the UK equipped with the best knowledge and experience to sell Orlando to our No.1. international source market.


Promoting Orlando at
Tradeshows in Brazil

In September, Visit Orlando participated in a pair of three-day consumer tradeshows in our key market of Brazil. More than 77,000 consumers and travel professionals attended the Flytour MMT Consumer & Trade show in the cities of Santos and Campinas. The event in Campinas saw an 11 percent yearly increase in attendance and a boost in product sales.
Denise on WKMG


Orlando’s Halloween
Offerings on WKMG

Visit Orlando’s senior director of public relations, Denise Spiegel, recently appeared on WKMG Channel 6 to promote Orlando’s many Halloween offerings. The segment covered theme park events such as SeaWorld’s Spooktacular, Mickey’s Not-So-Scary Halloween Party and Universal’s Halloween Horror Nights, as well as events beyond the parks, including the Crayola Experience and the horror-themed convention Spooky Empire.
Brazilian media


Canadian Influencer Loves
Orlando’s Romantic Side

Visit Orlando targeted top-tier lifestyle and travel influencer @ThatsoTee (195,000 followers) to showcase Orlando as an ideal destination for couples. Tee experienced the theme parks, unique dining and Insta-worthy attractions, sharing more than a dozen posts and stories on social media. The coverage resulted from a destination orientation led by Visit Orlando’s public relations team to target Canadian millennials ahead of a key booking period.
Walt Disney World Resort


Brazilian Celebrities
Experience Orlando

Visit Orlando partnered with Brazil’s CARAS Magazine to bring 11 celebrities from Globo TV, the XFactor and the Voice Brasil to Orlando in September to promote the destination's diverse attractions, activities and dining. Their experiences will be showcased on CARAS’s TV show, magazine, blog, website and social media, in addition to each celebrity’s social media platforms.
Chicago meeting planners


26K Return for
Microsoft Ignite

Microsoft Ignite — Microsoft’s largest event for developers and IT professionals — recently wrapped up a sold-out conference at the Orange County Convention Center. More than 26,000 people were in attendance, generating $51 million in economic impact for our destination. The event, which first came to Orlando last year, will return again in November 2019.


Hispanic Heritage Month: Aguel Shares His Story

Visit Orlando President & CEO George Aguel shares how his heritage and culture helped shape his career. Read More

Disney to Launch Date-Based Ticket Prices

One-day tickets will now be $109 to $129, depending on what day guests visit. Read More

Now Open: SeaWorld’s Infinity Falls

The new ride features roaring rapids, soaking fountains and a record-setting 40-foot waterfall drop. Read More

August TDT Collections Up 7.5% Year Over Year

Orange County took in $18.8 million in taxes on short-term rentals, thanks in part to an increase in average daily rates for hotel rooms. Read More

Orlando: WalletHub’s No. 2 City for Fun

The website compared more than 180 U.S. cities based on 65 key metrics. Read More


Visit Orlando Power Hour

Oct. 24
Power Hour Lunch
Noon to 1 p.m., $30

Do you like research? Are you ever called upon to present trends in Orlando visitation? This Power Hour is for you! Our Market Research & Insights team will discuss domestic trends and forecasts for 2019. Register Here



These upcoming events at the Orange County Convention Center will generate a combined economic impact of more than $106 million.

Oct. 9-11

BAI Beacon
Estimated Attendance: 2,750

Oct. 11-12

Florida Association of Christian Colleges & Schools Annual Convention 
Estimated Attendance: 1,200

Oct. 12-14

Signature EquipoVision Convention
Estimated Attendance: 2,500

Oct. 14

NACAC National College Fair
Estimated Attendance: 2,000

Oct. 16-18

National Business Aviation Association
Estimated Attendance: 26,000

Oct. 19-20

PMA Fresh Summit Convention & Expo
Estimated Attendance: 17,500

Oct. 19-21

Herbalife International of America
Estimated Attendance: 2,100


Stuff thank you

Did you participate in "Orlando's Big Thank You?" Travel Weekly recently presented Visit Orlando a 2018 Gold Magellan Award in recognition of the campaign, which included a Guinness World Record for "Most Greeting Cards Collected in 24 Hours."

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