Yesterday we celebrated Global Meetings Industry Day (GMID) — a yearly celebration to showcase the proven value that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions bring to businesses and the economy.
According to U.S. Travel Association, in 2022, there was nearly $100 billion in meeting and event-related travel spending in the U.S. — directly supporting more than 600,000 American jobs. Meetings play a critical role in bolstering the American economy and the Orlando economy.
Hosting meetings in Orlando is essential to our destination's success. Visitor spending from Orlando's meeting industry can contribute approximately $4 billion to the destination. In Orlando, the meeting and convention market is off to a strong start as group segment hotel bookings for the first quarter of 2023 are 41% ahead of the first quarter of 2022. Major shows have taken place at the Orange County Convention Center, including PGA's Merchandise Show 2023, The NAFEM Show 2023, Sunshine Classic 2023 and the currently underway MegaCon 2023.
Join me in highlighting all the reasons why meetings matter today and every day as we shine a spotlight around the world and amplify their value.